A New Year wish: Further advances with English language communication

Posted By on December 17, 2011

A New Year wish: Further advances with English language communication:-

The current year is now nearly at an end and it is an appropriate time to reflect on one’s personal development over the past 12 months – what one has successfully achieved and any areas where further application is still desirable. I earnestly hope that improved English communication skills are high on your list of achievements!

English Click wish all of our clients & friends a Merry Christmas and a safe, prosperous 2012 (2555) and look forward to helping you further your English language communication skills.

English Click wish all of our clients & friends a Merry Christmas and a safe, prosperous 2012 (2555) and look forward to helping you further your English language communication skills.

Whether or not you have made advances in English language communication during 2011, we at English Click would like to stress that the acquisition of second language proficiency is a continuing process and not just a short term exercise.

We wish to be at your service by playing an important role in enhancing your or your staff’s personal development next year, by providing you with effective English instruction and training over the coming months.

At English Click we offer a large range of courses to suit your particular needs, including English language communication tuition for young learners that can include math’s and science, IELTS preparation, professional and industry specific English language communication training, as well as English language communication tuition in general and business conversation and writing.

At English Click our qualified and experienced teachers strive hard ensure that all English language communication tuition classes achieve measurable progress among the students and are also an enjoyable experience for them.

A fundamental purpose of English Click is to help Thai people develop their English language communication skills so that they can lead a fully satisfying and rewarding life, both in the Asean community and the international world of the 21st-century.

To all our readers of Talking Point, and to past, present and future clients and students of English Click, we wish you a merry Christmas and a happy, healthy, safe and prosperous New Year.

English language vocabulary
appropriate (adjective): fitting

reflect on (verb + preposition): think about

application (noun): work on

earnestly (adverb): sincerely

acquisition (noun): gain

role (noun): part

enhancing (verb – present participle): improving

strive (verb): work

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Training to increase productivity and profitability

Posted By on October 31, 2011

Training to increase productivity and profitability:-

I recently had the pleasure of catching up with an old friend of mine who is a specialist at training to increase productivity and profitability while he was visiting Bangkok. Our conversation provided me with a trigger to focus my thoughts on the importance, value and results of corporate training to increase productivity and staff development.

English language training to increase productivity makes staff a more valuable. โรงเรียนสอนภาษาอังกฤษ กรุงเทพมหานคร หลักสูตรการฝึกอบรมภาษาอังกฤษสำหรับบริษัทและองค์กรต่างๆ

English language training to increase productivity makes staff a more valuable asset for the company

Firstly, there is the effect on the individual staff member: a training programme will enhance the employee’s knowledge and skills and quality of output, as well as helping in developing motivation, loyalty and positive attitudes. An employee who underoes special courses of training to increase productivity will become better acquainted with the requirements of his or her job and will need less supervision – thus there will be less wastage of time and effort.

Furthermore, staff who receive training to increase productivity become eligible for promotion and consequently become a more valuable asset for the company.

Secondly, continuing professional development engenders a more elevated level of morale, job satisfaction and team spirit among the staff, desirable contributing factors to high standards of quality in the workplace and to the success of the organization. Moreover, training to increase productivity also helps in creating a better corporate image.

Thirdly, as supremely important tangible benefits for the company, staff who undergoe training to increase productivity will provide increased profitability – a valuable and positive return on the monetary outlay for the training programme.

English language training to increase productivity is clearly a vital area for management and staff professional development in today’s ever expanding international arena for government, professional and commercial organizations in Thailand, since English is the universal language of communication.

English Click can deliver English language training to increase productivity programmes to suit the specific needs and specialist requirements of organizations based in Thailand so that they reap the benefits described in the three paragraphs above.

English language vocabulary:
catching up with (verb + preposition + preposition): meeting and talking to again

trigger (noun): mechanism to start an action

motivation (noun): reason to do things

loyalty (noun): remaining committed to an organization

acquainted with (verb + preposition): knowledgeable about

engenders (verb): brings about

more elevated (adverb + adjective): higher

morale (noun): employees’ joint feeling towards an organization

desirable (adjective): to be wished for

tangible (adjective): real and can be shown

arena (noun): field

universal (adjective): worldwide

reap (verb): gather or collect

For a free, no obligation information pack on our English language training to increase productivity courses contact us via Email, or click here

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Effective English skills necessary for Thailand’s business economy to compete

Posted By on October 3, 2011

Effective English skills necessary for Thailand’s business economy to compete:-

In a recent newspaper article Dr. Aat Pisanwanich, Director of the International Trade Studies Centre of the University of the Thai Chamber of Commerce, propounds that Thailand’s business economy needs to make major improvements in communication skills and learning the ways that businesses operate in other countries if they want to remain competitive in the increasingly integrated ASEAN market:

For Thailand’s business economy to compete it needs to improve its English skills before the Asean Economic Community comes into effect in 2015

For Thailand’s business economy to compete it needs to improve its English skills before the Asean Economic Community comes into effect in 2015

“We (Thailand) have to improve a lot, especially in language for communication, and must learn more about each other in ASEAN.”

Dr. Aat points out that other ASEAN countries, such as Indonesia, Malaysia and Vietnam are becoming more serious competitors in a scenario that includes the full economic and labour liberalisation under the ASEAN Economic Community in 2015. He also quotes rice, rubber, sugar, automotive, electrical appliances and electronics as strong export growth sectors for Thailand.

On the subject of communication, effective English skills are necessary with English the common language for international trade, with English skills proficiency needing to be raised across all levels of the workplace if Thailand is to keep up with the economic growth achieved by other developed countries in South East Asia. To address this requirement, English Click can provide the appropriate training to enhance management and workers English skills in particular industry sectors.

English language vocabulary

propounds (verb): puts forward for consideration

integrated (adjective): combined to make a whole

scenario (noun): situation

address (verb): deal with

For a free, no obligation information pack on our English language training courses for business management contact us via Email, or click here

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English Language within professions and industries

Posted By on February 8, 2011

English Language within professions and industries

One of the fascinating aspects of business English language is the huge range of particular vocabulary and expressions that apply across different professions and industries. Fortunately the leading publishers of business English language course books are fully aware of the different contexts that English Language usage varies within professions and industries and each year add new titles to meet the needs of each sector of the economy.

English Language usage varies within professions and industries and English Click offer courses at management or staff levels for most

English Language usage varies within professions and industries and English Click offer courses at management or staff levels for most. Photo: John Le Fevre

The list below gives an example of some of the particular industries or departments that are now catered for by specialized course books that focus on the English Language usage within different professions and industries:

  • Automobile Industry
  • Energy Industry
  • Logistics
  • Oil and Gas
  • Pharmaceutical Industry
  • Telcoms and Information Technology
  • Aviation (for pilots)
  • Customer Care
  • Human Resources
  • Marketing and Advertising
  • Sales and Purchasing

English Click offers inter-active training courses on English Language usage within particular industries and professions that will give you or your staff the confidence to operate as effectively as possible in today’s global environment.

English language vocabulary

fascinating (adjective): very interesting

aware of (adjective + preposition): know

titles (noun): books

catered for (verb past participle + preposition): served by

environment (noun): conditions

For a free, no obligation information pack on our English language training courses for specific industry sectors – click HERE.

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Investing abroad requires advanced English language skills

Posted By on January 20, 2011

Investing abroad requires advanced English language skills

A recent newspaper article reported that Staporn Kavitanon, chairman of the prime minister’s economic advisory team, has proposed the establishment of a $1 billion revolving fund to support Thai investment abroad. Furthermore, the Board of Investment is expected to hire consultants this month to study how to promoteThai investment abroad.

Staporn Kavitanon, chairman of the prime minister’s economic advisory team

Staporn Kavitanon, chairman of the prime minister’s economic advisory team

The implication of this positive initiative is that Thai business activity will become more international and hence the need for Thai management and staff to be able to posses effective English language skills.

An earlier study by the Board of Investment identified investment potential in other countries as:

  • Construction
  • Petrochemicals
  • Tourism
  • Fisheries
  • Livestock
  • Mining
  • Jewellery
  • Textiles
  • Automobiles.

English Click offers a range of courses to improve the English language skills of managers, the English language skills of executives and their assistants and a range of English language skills courses with special focus on particular industries, to assist companies who wish to invest abroad. Moreover, these courses can also specialize in specific areas of corporate activity, for example finance, international law and marketing.

English language vocabulary

establishment (noun): setting up

promote (verb): help and advance

implication (noun): suggested result

initiative (noun): new move

hence (conjunction): therefore, thus

potential (noun): having the possibility of a good development

livestock (noun): animals for food

For a free, no obligation information pack on our English language training courses for business management contact us via Email, or click here

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English language skills essential to securing jobs with foreign investors

Posted By on November 18, 2010

English language skills essential to securing jobs with foreign investors:-

This weekend (November 20 & 21) the Careers Expo is being held at the Queen Sirikit National Convention Center and strong English language skills will make job seekers significantly more appealing to potential employers.

English language skills will make job seekers significantly more appealing to potential employers – especially where the job sought is with a multi-national employer.

English language skills will make job seekers significantly more appealing to potential employers – especially where the job sought is with a multi-national employer.

With increasing foreign investment in Thailand it’s reasonable to expect that this weekends expo will see an increase in the number of foreign companies looking for staff. While verbal and written English language skills look impressive on a resumé, there are a few other things that dovetail with good general English language communications skills.

As has been emphasized in previous Talking Points, possessing advanced English language skills will greatly improve the chances of career advancement for Thai people in any field they seek employment, and a position with a foreign company investing in Thailand opens the door to higher salaries, better career opportunities and the potential for working in foreign countries.

Applying for a job or new position and attending an interview is a crucial process that requires preparation, attention to detail and practice. With continuing globalization in the workplace an increasing number of employment interviews are being undertaken in English – especially where the job sought is with a multi-national employer.

For those wishing to submit a job application and attend an interview conducted in the English language, a short course of study requiring just a few hours is an ideal way to brush up on English language speaking skills and mean the difference between winning a coveted position, or not.

The range of professions and work pursuits available to people is huge – and one factor that makes life extremely interesting– with each area of work or profession having its own particular jargon or specialized language, often unknown to people outside the profession.

English Click offers a very wide selection of English language training courses that focus on the contexts and English vocabulary and expressions that apply to particular professions and industries, as well as general English language conversation courses and English language conversation courses for business.

Continuing job training, including English language instruction, is a win-win situation for both the organization that arranges the training sessions and the individual participants themselves, with increased knowledge and higher skills enabling both the organization and its staff to prosper.

English language vocabulary

Expo (noun): exhibition, fair
significantly (adjective): sufficiently great or important to be worthy of attention
dovetail (verb): fit or cause to fit together easily and conveniently
emphasized (noun): stressed
crucial (adjective): of great importance
sought (verb): attempt or desire to obtain or achieve (something)
crucial (adjective): extremely important
coveted (verb): yearn to possess or have (something)
pursuits (noun): followings
contexts (noun): situations
participants (noun): people taking part
prosper (verb): become richer

For a no-obligation information pack on our range of tailored English language communications courses for adults, English language courses for business, and English language courses for people employed in specific industry sectors, contact us via eMail, or click here

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Strong English language skills essential to capitalize on increasing foreign investment in Thailand

Posted By on November 9, 2010

Strong English language skills essential to capitalize on increasing foreign investment in Thailand:-

An absorbing interview I have just read reaffirms how important it is for Thai people to possess strong English language skills if they want to progress in their career and capitalize on the increasing foreign investment pouring into Thailand.

Michael Byrne, chief executive of Linfox: "Asian trade is really growing and will continue to improve as wealth grows and drives consumption.”

Michael Byrne, chief executive of Linfox: "Asian trade is really growing and will continue to improve as wealth grows and drives consumption.” Photo: Courtesy Linfox

In the article Michael Byrne, chief executive of Linfox, a large Australian logistics company that has extensive operations in Asia, highlighted how Asian economies are expanding at a faster rate than any other region in the world, and said, “Asian trade is really growing and will continue to improve as wealth grows and drives consumption.”

Secondly, many foreign companies, including Linfox, have been firmly established in Thailand for many years, thus creating the demand for Thai staff who are able to communicate proficiently in English.

Thirdly, and very importantly, foreign companies, including those based in Australia, see their future linked to operating in Asia.

“A lot of companies now are scrambling to get into Asia and they admit that they would rather be in Asia now than in Europe or North America”, Mr. Byrne said.

If Thailand is to take full advantage of this new wave of foreign investment in the region, then it follows that the local workforce requires a strong English communications skills.

Finally, the interview makes the observation that the acquisition of an Asian language in Australia – and this is no doubt true of other western countries – is at a relatively low level.

Moreover it can be difficult for a native English speaker to choose exactly which of the many Asian languages they should learn – Mandarin or Cantonese Chinese, Japanese, Thai, Indonesian, Vietnamese, Urdu, or any of the other languages spoken in the region.

As Mr  Byrne correctly points out, “there are very few Australians who speak three or four languages”.

Accordingly, English remains the common international language for business and being able to communicate in English language is a key to career success.

English language vocabulary

absorbing (adjective): very interesting
reaffirms (verb): confirms again
career (noun): working life
capitalize on (verb + preposition): to make the most of
extensive (adjective): covering or affecting a large area
expanding (verb): increasing
wealth (noun): money and assets
consumption (noun): the purchase and use of goods and services by the public
scrambling (verb): moving very quickly
acquisition (noun): learning and possessing
accordingly (conjunction): and so / consequently

For a no-obligation information pack on our range of tailored English language communications courses for adults, English language courses for business, and English language courses for people employed in specific industry sectors, contact us via Email, or click here

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Higher English language skills required for impending Asean free labor market

Posted By on October 20, 2010

Higher English language skills required for impending Asean free labor market

Recent newspaper reports have highlighted the need for Thai professionals to enhance their English language communication skills in advance of the Association of Southeast Asian Nations (Asean) pilot free labor market plan that will allow specialists and professionals in seven areas to work anywhere they choose in the region commencing 2015.

English language proficiency will be vital for those wanting to take advantage of the deregulated Asean labor market in 2015

English language proficiency will be vital for those wanting to take advantage of the deregulated Asean labor market in 2015

The particular fields are:

• Medicine

• Dentistry

• Nursing

• Engineering

• Architecture

• Natural resources and geographical exploration

• Accounting

English Click can provide specialist English language training courses in each of these sectors to assist professionals who wish to work in another Asean member country with our range of English language training courses for specific industry sectors.

Some government officials predict that the free labor market will eventually expand to cover all fields and levels of jobs. However, although Thai workers will have more opportunities to work abroad, they will face strong competition from professionals from other countries who possess a high level of English language proficiency, notably those from Singapore, Malaysia and the Philippines.

Mr. Santi Bamrungkunakorn, Director of the Office Skill Standards and Testing Development, said, “Thai workers would need better English skills” if they are to compete.

In particular, according to Mr. Somsak Lohlekha, Medical Council president, Thai doctors in state hospitals could be very interested in working in other Southeast Asian countries because pay rates in Thailand are low compared with elsewhere in the region.

English language vocabulary

impending (adjective): coming soon
enhance (verb): improve
pilot (noun-adjective): test
predict (verb): forecast
eventually (adverb): in the end
opportunities (noun): chances
proficiency (noun): ability

For a free, no obligation information pack on our English language training courses contact us via Email, or click here

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Good English communication skills essential for public relations and presentations

Posted By on October 10, 2010

Good English communication skills essential for public relations and presentations

The importance of good spoken English language skills for those working in public relations, marketing and presentation areas is highlighted very well in a pertinent article I have just read describing a presentation given to an audience of travel journalists from around the world promoting tourism in Bangkok.

High level English language proficiency is vital for those involved in public relations and marketing whose job is to promote the Thailand tourism industry. Photo: John Le Fevre

High level English language proficiency is vital for those involved in public relations and marketing whose job is to promote the Thailand tourism industry. Photo: John Le Fevre

The core message of this commentary is that public relations campaigns and presentations in the international arena require high level English language speaking skills to ensure that they are truly effective. English Click, through its many professional training programs, can provide specific English language training courses that meet this need.

The particular presentation the writer was referring to happened to be in the extremely important tourism sector, and I quote some sentences from the article:

1. Most Thai companies and institutions have difficulty communicating to a non-Thai public.

2. The presenter had incredible difficulties understanding and speaking English in front of [the] foreign media.

3. The presenter admitted that he had not understood the question very well due to his poor English skills.

4. Most other questions, for example, about budgets for tourism, cooperation in tourism fields, etc. remained unanswered.

In the field of tourism, English Click is able to deliver effective, results-driven English Language Training Courses for the Hotel and Hospitality Industries and English Language Training Course for the Travel and Tourism Industries, with each course focusing on the specific vocabulary used by those working in (i) tourism in general, (ii) hotels and (iii) restaurants.

On a general level, making an effective English language presentation with good public relations expertise requires directing one’s attention to many different details in technique and practice, as well as the ability to speak English and listen with understanding.

Again, English Click can provide training courses in how to give effective presentations in English, adapting the detail of the course to any company or organization that wishes to avail itself of this program.

English language vocabulary

core (noun-adjective): central
pertinent (adjective): relevant to a particular subject
arena (noun): field
incredible (adjective): unbelievable
vocabulary (noun): the body of words used in a particular language
expertise (noun): advanced skill or knowledge
technique (noun): particular methods of doing something
adapting (verb): changing to make more suitable
avail itself (verb): make use of

For a free, no obligation information pack on our English language training courses contact us via Email, or click here

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English language skills in marketing and advertising = the path to success

Posted By on September 23, 2010

English language skills in marketing and advertising = the path to success

Though the majority of advertising in Thailand is expressed in the Thai language, there is nevertheless a significant amount written in English, notably appearing in the local English language newspapers and magazines.

Marketing and advertising industries have specific English language terms and phrases

A 20-meter billboard is not the place for those in the advertising industry to find they have bad English language skills

The latest figures on advertising expenditure released by the Nielsen Company (Thailand) show an encouraging increase of 12.5 percent for the January to August 2010 period compared with the same period in 2009, along with the estimation that advertising spend in Thailand this year will reach Bt100 billion (about $US3.259 billion).

Advertising is just one component of the much wider vocation of marketing, which continues to become increasingly international, and hence English language for those in the advertising and marketing industries is becoming increasingly important – especially for those working with international or English speaking clients.

It is therefore imperative that marketing staff in an organization that operates internationally have strong English language skills.

Because marketing is such a wide-ranging subject with a large number of inter-related specialist areas, there is understandably a long list of particular vocabulary, expressions and acronyms specific to the advertising and marketing industries.

To give a few examples:
•    Cause related marketing (CRM) – when a company donates money to a charity or non-profit organization.

•    STEP analysis – looks at sociological, technological, economic and political factors in the market environment.

•    Perishable goods – goods that have a limited shelf life and must be consumed quickly, such as fresh fruit, fresh meat and eggs.

•    A no or generic brand – a product that does not have a brand associated with it.

•    Price skimming – charging a high price because you have a new product type.

•    Rich media formats – animated and highly interactive internet advertisements.

Marketing is a very dynamic field and to be effective, marketing practitioners must keep up with the latest trends and technologies in order to implement them.

A perfect example of a relatively recent and growing approach to advertising is the use of the internet and Web 2.0 tools as a communications medium.

The same Nielsen reported cited above says expenditure on e-marketing in the first eight months of this year grew by a huge 29 percent over that in 2009.

English Click can provide targeted English language courses for the media, marketing and advertising industries, with classes conducted by teachers who have first-hand experience in these areas and who are fully up-to-date with the latest techniques.

English language vocabulary:

majority (noun): the largest proportion
encouraging (adjective): giving you hope and confidencecomponent (noun): part
hence (conjunction): as a result, consequently
imperative (adjective): extremely important
acronyms (noun): words made from the initial letters of words
dynamic (adjective): constantly changing and progressing
practitioners (noun): people who work in the specified job
implement (verb): put (a decision, plan, agreement, etc.) into effect
cited (verb): to quote (a passage, book, or author) as evidence for or justification of an argument or statement
huge (adjective): very big
first-hand (adjective): gained by one’s own actual experience

For a free, no obligation information pack on our English language courses for the marketing and advertising industries – click HERE.

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